Business Tips: The Fastest Way to Waste Your Marketing Money | DailyVee 502

Business Tips: The Fastest Way to Waste Your Marketing Money | DailyVee 502

Awesome Tip: The Fastest Way to Waste Your Marketing Money | DailyVee 502



If you’re still spending money on billboards and print ads in 2019, your business deserves to die.

It doesn’t matter what industry you’re in … whether you’re a plumber, realtor, insurance agent, or a Fortune 500 company …

Outdoor and print media are grossly overpriced for the attention you’re getting return.

If you don’t understand this, you’re throwing your marketing dollars directly down the drain — and in 10 years, you’ll regret not putting investing more money in Facebook and Instagram advertising. Just like I regret not putting more money into Google AdWords when I was building Wine Library.

Wish more business owners understood this!


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Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.

In addition to VaynerMedia, VaynerX also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men’s lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy.

Gary is a board/advisory member of Ad Council and Pencils of Promise, and is a longtime Well Member of Charity:Water.

Gary is a highly sought after public speaker, a 5-time New York Times bestselling author, as well as a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, and Uber.

Gary is currently the subject of DailyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world, as well the host of The GaryVee Audio Experience, a top 100 global podcast, and host of #AskGaryVee, a business and advice Q&A show which can be found on both YouTube and Facebook.

Gary also appeared as judge in Apple’s first original series “Planet of the Apps” alongside Gwyneth Paltrow, Jessica Alba and Will.i.am.

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40 Replies to “Business Tips: The Fastest Way to Waste Your Marketing Money | DailyVee 502”

  1. When 80% of your wealth is from facebook and instagram and you push others to use facebook and instagram, look at what's happening….it's luck folks, it's not grinding, it's not fu*ing working harder, being smarter, it's being lucky ok. Gary V would still be working at the liquor store if it wasn't for luck….#truth…great guy, not saying that, just saying don't get it twisted from these guys that "claim" they make and have made all this money from hustling, many people hustle, many people aren't multi millionaires..

  2. There's a psychology to using bill board and print that Gary is missing. Agreed, sometimes it's used improperly, and a complete waste, but that's bad marketing. A channel itself cannot be bad. Something about billboard and print serves for some companies as a visual stimulus – purely brand. For local players, it serves as an indication of being successful – a stepping stone and a call to arms to support their success. Print means presence – not just ROI. Thats fair, but that's always been the way.

  3. Hm, thanks for sharing these insides. But,

    Gary didn’t get what Meditation is about. So doesn’t get it the people who say ‘meditate for an hour a day and you will be happy.’

  4. Hi Gary,
    I’m 51, spent 30 years in graphic design and CAD design for packaging. I decided to quit and try my own thing. In the past 6 months I’ve created a website to sell things I’m passionate about: http://www.shopoystercottage.com
    But it’s having a really slow start (really slow) I’m sure it’s because no one knows it exists. I’m attempting Facebook ads and just started Instagram and Pinterest to get the name out there. But I could use your advise. I’m thinking my dollars might be better spent on hiring a marketing co. to do it for me? As I’m not very good at the technical side where to market and how. Just help please! You can message me through the website if you’re interested in helping.

  5. Gary Vee has the entrepreneur space bent over with its pants around its ankles! In terms of social media content he is the top dog. There is not even a close second! Much respect! However, there is one thing that Gary Vee is adamant about that i do not agree with! And that is his opinion on ''DNA'', that some people are born with abilities to accomplish certain things that other people can simply not attain and therefore not achieve the same successes! I simply don't believe this to be the case…………. That is all. Adios!

  6. This is a constant soapbox I am on with my clients… target the people who are engaged and get into the community of people who actually can be shown your products or services at the very instant they are paying attention. Make good content and stop using a print and tv model to market on Facebook.

  7. Wish was a way to do FB google so on adds for the vape ecig industry.
    Would like to know Gary view on how psychology aspects of using cars homes so on life style works for many brands/companies.
    Like we are limited to how to promote our website, one thing that has been working well is having exotic cars and taking them to many events, IG photos so on, has helped in many ways.
    Same time tax write off.
    In same light looks like trying to keep up with the jones.
    Will admit need to get back on youtube in many ways and use that to gain more sales vs going to influencers that only gain little return and many of them not willing to promote vape.
    Ones that are willing did not bring that much of a return.
    Back to youtube seeing many make good money and have good following on youtube makes it seem using the cars works well and can leverage it for own website traffic, till youtube makes it that cant promote vape websites. I can go on and on about all this.

  8. Ok so I realize that when you are smart it's hard to avoid irony and hipocracy because an active mind can see things from many angles and juxtapositions. But here we have a guy singing the praises of in your face marketing on all fronts. But then trashing people for falling for this marketing and filling their life with shit they don't need. You kind of have to decide bud…are you a guru or captain of industry? The dualism is a bit schizo at this point spreading more confusion than valuable advice. Preach minimalism or aggressive marketing but you can't really have it both ways. You want to tell the population that they are idiots for buying the crap that you help people sell. Kswiss expensive ugly shoes with a signature comes to mind of dumb crap people do not need and make them only more miserable. Get your shit together Gary.

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