Business Tips: How To Build a Brand People Give a Shit About | Datto Keynote

Business Tips: How To Build a Brand People Give a Shit About | Datto Keynote

Awesome Tip: How To Build a Brand People Give a Shit About | Datto Keynote

In this keynote, Gary sits down with the team at Datto to discuss the most important platforms for brands to be on right now, the type of content you should be making, and the strategies for creating content in the 2021 digital environment. He also does a Q&A and answers some questions around being authentic, leveraging underpriced attention and organic reach, the power of story-telling, and more… Enjoy!

0:00 Intro
4:21 The importance of bringing value
13:10 Everybody can be GaryVee right now
18:30 How to Build brand right now.
22:50 How did 2020 change my behavior?
24:24 How Did 2020 impact sales and businesses?
28:00 Greatest lesson with creating content?
30:30 How to get over the fear/hesitations?
32:40 What can B2B learn from B2C?
37:30 How can cold-callers be more creative?
40:15 How to go about “knowing your audience” better?
48:30 Closing thoughts

Thanks for watching!
Check out another series on my channel:
Tea With GaryVee (Fan Q&A Series):
Overrated Underrated (Hot-takes on Culture):
Gary Vaynerchuk Original Films:
Trash Talk:

Gary Vaynerchuk is one of the world’s leading marketing experts, a New York Times bestselling author, and the chairman of VaynerX, a modern day communications company and the active CEO of VaynerMedia, a contemporary global creative and media agency built to drive business outcomes for their partners. He is a highly popular public speaker, and a prolific investor with investments in companies such as Facebook, Twitter, Tumblr, Venmo, Coinbase, Slack, and Uber. Gary is a board/advisory member of Bojangles’ Restaurants, MikMak, Pencils of Promise, and is a longtime Well Member of Charity:Water. He’s also an avid sports card investor and collector. He lives in New York City.

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30 Replies to “Business Tips: How To Build a Brand People Give a Shit About | Datto Keynote”

  1. Gary, you provide more value in 7 minutes than most people do in 70 minutes … I hope people watch this 1 video of yours at least 5 times 🙂 … thank you for who you choose to BE in the world … no wonder you have so many who hate on you … Blessings x a Godzillion to you and your Beautuful wife and family 🙂

  2. I use and it is so much better than the others, much better than etc. Why do I like it? You have choice, you're not locked in, and it is easy once you decide to buy it. How easy? Reply to the text with a number. Easy to ignore, if you ignore you are not charged – other wine clubs I was in you had to do x y z in order to avoid being charged.

  3. @garyvee im creating a few consumer centric videos on your content to bring your company some extra value. I love what your doing.. you help so many people, I figured I would help you out! I'm not outsourcing, im solely creating the music, sound design and video editing. Be on the look out for some dms. Ig.@iamjolleypop tiktok @jolleygoodadvice LinkedIn @mattjolley keep grinding man! You speak volumes! Enjoy your evening brother

  4. YES!!! Thank you, GaryVee! I am still building my brand. Thank you for highlighting the soft skills! Love it! I am on the mission of normalizing encouragement: kindness, empathy, and listening! I'm passionate about encouraging and counseling. This video confirms that I'm on the right path. Thank you so much!

  5. That marathon reference at the end really hit. As a runner, that training analogy makes so much sense to me. I need to see content as 1) storytelling 2) providing value to serve and help others and 3) training for the long term game. Great talk!

  6. Thank you, GavyVee. So happy to have a confirmation from you on the value of listening, kindness, compassion, empathy, and soft skills. I'm laughing because you keep mentioning the name "Karen" so it really feels you're talking to me.haha. Thank you again!

  7. Has anyone else noticed that he is wearing just the regular Apple headphones that come or used to come with the iPhones, like he’s not wearing the wireless $200 pair of AirPods that 90% of YT wear. (No judgment, wireless is so much easier)
    But I think is awesome because it’s more relatable. I think that was purposeful on his part, so on a subconscious level the viewers would automatically find him relatable and feel a sense of comfort. I want to use psychology (as it’s been used for so many years) to promote and succeed in my business and my brand.
    Weird how when he said “psychology” I was typing it. Serendipity.

  8. Ah man that bit at the end. Has made me realise a missing component to my show. To inspire people to create content. That building exercises in creativity would be fun. So that people can have a basic frame work to play within. Then of course I would tell them that the frame work is imaginary and that they can do what the heck they like. I'm waffling but you get me gist… 🙂

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