Business Tips: Nordic Business and Marketing Strategies to Dominate 2018 | Arctic15 Keynote 2018

Business Tips: Nordic Business and Marketing Strategies to Dominate 2018 | Arctic15 Keynote 2018

Awesome Tip: Nordic Business and Marketing Strategies to Dominate 2018 | Arctic15 Keynote 2018



Marketing in 2018 is really straightforward as long as you start noticing where the attention is… And right now, the attention isn’t in commercials on TV… The attention is in Instagram ads, Facebook ads, and YouTube ads based off of previous search queries… Please, don’t let this amazing opportunity pass because you will massively regret it in 24 – 36 months.

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Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary is also a prolific public speaker, venture capitalist, 5-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists.

Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age.

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39 Replies to “Business Tips: Nordic Business and Marketing Strategies to Dominate 2018 | Arctic15 Keynote 2018”

  1. Love how the host totally ignored your request to speak to REAL people in the audience. There's way better feedback 1-to-1. These nordic guys are wasting an opportunity. Likely another reason Europe doesn't get where the business is going.

  2. At 56:21 I disagree, Gary speaks about using voice all the time as a faster way to communicate. I actually write blogs through voice dictation now more than typing. I'm using voice to type this. There's a difference between functionality and privacy though. Text is more convenient for privacy if others are around. I got all my friends hooked on sending 2-3 voice messages in iMessage just because you can have a better and more personal conversation quicker, faster and more meaningful in understanding what someone said by HOW they said it too.

  3. I have a difficult time believing most people will order "soap" or "jeans" or almost everything and not know/want a specific brand. Also, a lot of people will still comparison shop or want to discover new brands, which may be difficult with voice only. Voice is huge but may not be the "best" way to shop. Of course, it can and will evolve.

  4. The Hologram thing was awkward af, like why wouldn't you let actual people do it in real time? Such a "waste of time". People might have detailed Q and A's with the G (Just my POV)

  5. Great keynote Gary. Makes senses the reason big business’s will fall is mostly due to then needing to pander to the shareholders and their companies stock process. Sounds way more funnier starting from the bottom up and keeping 100% equity in your own company!

  6. I personally am slightly dubious of the whole idea of voice taking over the world. I know it will be big but I think that Gary is an extremely talkative and extraverted person so talking has no friction for him but for a lot of people, silence is paramount. I have an Amazon Alexa but I never use it because for ME, it is easier to type than to have to open my mouth and say something especially if I’m tired.

  7. The pitch at the end was pretty sick, it gets me into thinking about how Voxer etc never took off, but when you have a device in your office always listening, it would be like texting people with your voice haha. “Hey Sally! Hope you got my flowers.. everything alright?” “Ya girl!! Thank you very much for those! I am excited today…” etc… if they made it super smooth it could be really sick I think. Hands free

  8. I think the craziest think about you Gary is that everyday you are influencing people in so many ways that you can’t even comprehend but, you understand that we live this one life so why not be great you are truly an inspiration!!

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